essence Studio Nails

Please enjoy the following press release from Essence.


essence “STUDIO nails – better than gel nails”


Beautifully manicured nails? Without a visit to a nail salon? Easy to do at home? From now on, this is no longer just a dream! Because essence is setting new standards with its innovative range “STUDIO nails – better than gel nails”!


As a preview to the new professional range, which will be available in the standard assortment as of spring 2011, essence is already giving you the chance to test the nail salon for your home in February and March 2011. The 6-piece starter kit includes everything you need to achieve a perfect nail style – but even “better than gel nails”. Thanks to the gentle application and simple removal, your nail style is sure to be a success in a manner of moments and can be easily removed at any time – without damaging your natural nails and without the need for an UV-lamp. Simply open up the packaging and get started!




Five easy steps and less than 15 minutes to achieve a perfect studio nail look:


Step 1
It’s important to clean your nails with the essence studio nails – better than gel nails nail file before application. This will remove excess oil and dirt to ensure particularly long-lasting results. The file is available for around 1.99 €*.

Step 2
Next, select a suitable tip-size and stick it onto the tip
of your natural nails using the especially fast-drying
glue included in the set.
Nail tips around 2.99 €*.
Nail tip glue around 1.99 €*

Step 3
When the artificial tip has dried a bit, remove the little tip-handle
by moving it up and down gently. Then file the nails into the
desired shape.


Step 4

Now it’s time to use the base coat: simply apply the transparent base coat on the prepped nails. This ensures that the artificial tips and the subsequent styling have an optimal, long-lasting effect. The base coat is available for around 2.49 €*.

Step 5
And the final step is – your finish! There is a special, glossy top coat
to give your gel-nail look the perfect finishing touches and to seal
it so that it lasts longer. For an especially gorgeous look, apply two
coats. So head for your polish and you’re done!
Top coat around 2.49 €*.
Nail tip remover around 2.49 €*.

The limited starter kit for the essence "STUDIO nails – better than gel nails" range will be available in stores in February and March 2011. Around 9.99 €*.


PLEASE NOTE: As of March 2011, the products from the new essence "STUDIO nails – better than gel nails" range will also be available individually in the standard product assortment!

Essence Whoom! Boooom!!!

Please enjoy the following press release from Essence.  (I think the names of the colors are wrong, but I'm still waiting for confirmation from Essence)


essence is entering the spring season with a bang! whoom! boooom! In March and April 2011, the new “whoom! boooom!!!” trend edition lets us leave the dark, cold winter behind with a splash of color. The extravagant products and unusual screen print designs are also reminiscent of one of the most popular art genres of our times, pop art! The expressive colors of the new essence whoom! boooom!!! products provide you with plenty of inspiration for your next night out. If you’re getting ready for the party of the year or heading out on a shopping spree with your best friend, the range of colors helps you achieve creative looks in a trendy pop art style. Bright colors are effortlessly combined with strong grey and black shades creating works of art like those by Roy Lichtenstein or Andy Warhol. Your face is a canvas ready to be painted! 


essence whoom! boooom!!! nail polish
Say goodbye to the grey winter months for good with these four expressive nail polish colors. The multitudes of cool colors are enough to make even Andy Warhol jealous! Available in 

chacalaca

andy, you're a star

you've got the art

roy's red

Around 1.79 €*.


essence whoom! boooom!!! mini nail files
essence knows how to create so much more than a stylish eye-catcher—their new mini nail files are also an essential companion when you’re out and about. The files, in a colorful pop art design, are perfectly protected in a tiny to-go-box so that you have them wherever you are! Available in

POW WOW

Around 1.59 €*.


essence whoom! boooom!!! nail sticker
Let your nails speak for themselves! That’s the motto of the new, self-adhesive nail stickers. Hilarious speech bubbles and cool images give your nails the ultimate finishing touch with a bit of the pop art style! Simply stick on your nails and share your pop art with the entire world. Available in

hey ya!

Around 0.99 €*.


essence “whoom! boooom!!!” will be available in stores in March and April 2011.

Essence Movie Star

My local HEB grocery store now has a small display of Essence makeup, and the nail polish was QUICK to sell out.  I believe it was $1.99 a bottle for 0.16 fl. oz but it might have been 99 cents - I need to go back and check, but either way, I decided to pick up this grey in my search for the perfect grey to go with my GREY SKIES.  Blah.


Movie Star I guess is supposed to be about the silver screen.  This is a bluish grey creme that was a tiny bit on the thick side but not unmanageable.  I used a base of Seche Natural, 2 coats of Movie Star and a top of Seche Vite.

There was just a bit too much blue in this for me - as you can see it dries darker on the nail than is shown in the bottle.  I think I need a bit more white in it to even it out.

Same story with the shade.  Overall, a good color and probably an amazing base for a winter Konad.  I may keep this one around for these gross grey days with no sun.  :\

NOTD: 16 Jan 2011

Instead of taking my nail polish off and putting something new on, I decided to layer.  And layer.  And layer.


This started out with a base coat of Seche Natural.  Next came two coats of Essence Movie Star followed by a layer of Seche Vite.  Then I added a coat of China Glaze Sexy Silhouette and topped THAT with a coat of CND Effects Violet Shimmer.  Oy.  This is going to be fun to take off but I SAW THE SUN so I'm running outside next.

Do I already have a violet red with grey undertones?  I'm sure.  ^_^  Was this fun?  Of course.

Essence Black & White

I've always loved the classic black and white in fashion.  It's elegant and timeless at the same time.  Please enjoy the following press release from Essence.

essence trend edition “black & white”

Introducing one of the most popular trends from the international catwalks: the black & white look! In all combinations, shapes and patterns and, above all, for your make-up! From January to February 2011, essence begins the year with the awesome “black & white" trend edition – a breathtaking range of products that provide extraordinary styles with just two colors! Graphical designs and contrasting black and white shades give every look that extra special touch for a guaranteed trendy start to the year!


essence black & white nail polish
Neither matt nor glossy – these new black & white nail polishes have a soft touch effect! No matter whether you go for black or white – it’s sure to give your black & white styling that extra special touch. 

Black Out

White Hype

essence black & white top coat
Exciting, unusual, different: totally black & white à la essence! The top coat with a white holographic appearance gives your nails a special look. An absolute must-have in white for extra extravagance this winter! 

White Holo

essence black & white nail fashion sticker
Now you can conjure the popular cracked look to your nails faster and easier than ever before! Absolutely no waiting times and guaranteed to be error-free – simply select your favorite image, stick onto clean nail and file into shape using the nail file.

Envy My Nails

Paralyzed

essence black & white nail fashion file

Create the ultimate nail design in just a few seconds: The nail fashion file in a gorgeous black and white design is an essential accessory for perfect nails! It files the nail fashion stickers to the desired length in an instant to complete your amazing black & white look.

Essence I Love Berlin

My local HEB finally has Essence, even if it's just a little bit of it, and most of the nail polishes literally sold out in one day.  ^_^ Please enjoy the following press release from Essence.

essence trend edition “I love Berlin”

Berlin is unique. Capital city, cosmopolitan city and – thanks to the Fashion Week – it has also become a world-famous fashion metropolis in recent years! So why not develop a trend edition dedicated to the glorious Spree River city that constantly reinvents itself? That’s exactly what Yasmin Teufert, the lucky winner of the essence “be a trendmaker” competition, thought!

The new trend edition “I love Berlin”, which will be available in stores in January and February 2011, was created in close collaboration with essence and reflects the huge diversity of trends straight out of the magnificent city of Berlin. The extremely cool, bright products with a stylish design are a true declaration of love to this awesome city. Let them whisk you away on an ultra-special city tour of Berlin! 

essence I love Berlin nail polish

Stylish, extravagant and extremely fashionable – typical Berlin! That’s how the new super glossy nail polishes are presented. Five sensational bright colors add that certain little something to every look! No matter whether you visit Check-Point Charly, the Brandenburg Gate or the Triumphal Column – with these nail polishes, you’ll be the biggest tourist attraction!

Love This City

I'm a Berliner

Green Grass

Buddy Bear

Berlin Story

essence I love Berlin matt tip painter

It’s nothing new that Berlin is a fashion hotspot. But even the trendy people of Berlin will be amazed when they see the new matt tip painter! Either apply it to the tips of your nails combined with the desired color in the traditional way or let your creativity run wild Berlin style and conjure-up great effects on your nails! 

Berlin Story

Green Grass

essence I love Berlin studio fashion nails

Look like you’ve painted a piece of the Berlin Wall on your nails! The nail fashion stickers in the I love Berlin graffiti style is the ultimate extra touch for trendy, stylish nails! Simply apply the adhesive stickers to your nails and then file down any overhanging corners with the file. Berlin, here I come!

Berli-Nail

Berlin Calling

essence I love Berlin studio nail fashion file

It doesn’t just help you achieve the perfect nail style – this practical nail file with a cool Berlin design is a loyal companion when you’re on the road. Never venture into the urban jungle of Berlin without it! Thanks to its handy pocket format, the studio nail fashion file is sure to fit into any purse so it’s always close at hand in case of a nail emergency! 

I Love Berlin studio nail fashion file

essence “I love Berlin” will be available in stores from January until February 2011. 

Essence Fairytale Nail Polish

Please enjoy this press release from Essence for their new collection


essence fairytale nail polish
The new fairytale nail polishes make it easy to get the perfect princess-like nails. These six new mysterious colors offer the right look to suit any occasion and create your unique magical style in a heartbeat! Available in 

01 fairy berry

02 pixie dust

03 once upon a time

04 humpty dumpty,

05 tinka’s dress

06 welcome to wonderland.

Around 1.79 €*.


essence "fairytale" will be available in stores in December 2010 and January 2011

Essence Metallics Nail Polish

This autumn/winter 2010 essence is taking your look into the future. Metallic makeup is one of the season’s biggest trends, and you don’t want to miss out on this electrifying collection. Starting in November 2010, essence brings the new trend edition, “metallics,” to life with breathtaking silver, gold and bronze shades. This sexy make-up offers a multi-faceted warm glow, along with chilling icy-effects, and sparkling colors. essence wants you to get excited about your new look that is sure to put a chill in the air!



essence metallics nail polish
Check out the new metallic nail polish collection that’s a perfect accessory for your fabulous make-up! The metallics nail polish collection will make you a fashionista from head to toe. A total of five new must-have colors offer ultimate luminance and ideal coverage. What more could you ask for in a polish? Available in

iron goddess

copper rulez!

steel me

nothing else metals 

metal battle.

Around 1.99 €.



essence metallics nail polish magnet
This stylish nail polish magnet doesn’t just attract trendsetters. Simply hold the magnet over a nail that has just been polished with the magnetic “metallics nail polish”*, and watch the color particles move. You’ll create totally innovative, exciting and unique nail designs!
Around 1.49 €*.

*all essence metallics nail polishes are magnetic except 05 metal battle

essence “metallics“ will be available in stores in November and December 2010.

Essence said on Twitter today that you can purchase their polishes at Ulta and HEB.  Now, unless there's another HEB out there, HEB is a line of grocery stores in the south, and one of my favorites at that.  I can't WAIT to find these.

Essence "Return to Paradise"

As fascinating and mysterious as paradise itself: with these beautiful and colour intensive nail polishes, you can create an eye-catching South Sea look on your nails in an instant! Available in five exotic colours: 01 jungle drum, 02 my little orchid, 03 back to paradise, 04 fruit punch and 05 sun downer. 


Sadly, I don't know what color is what, hah.  Oops.  This collection will be released starting in July 2010.


Anyone know where to buy Essence, specifically in the States?  I have some homework to do.  ^_^