JK Jemma Kidd I-Conic Liners

It's always kind of fun when I get to see a product in a store when I've read about it in my email.  JK Jemma Kidd I-Conic Liners ($14) in Prima Donna (dark purple) and Idol (smoky green) launched at Target this month.

The I-Conic Eyes Pencil Liners have an innovative built-in sharpener and are enriched with jojoba oil for added hydration. They glide on smoothly and effortlessly to create a rich look for day or night.

I really love the dark purple so I may have to grab that one next time I'm in Target.  You can also order from Target.com